Objective
Transform the Newsan store into a unique space for the exhibition of the brand’s products.
Summary
The project involved decorating the Newsan store at Unicenter with a creative concept inspired by Paris, taking advantage of the Olympic Games in that city and connecting technology with cooking. The decoration blended classic Parisian charm with the modernity of appliances. A space resembling a bistro was designed, featuring floral arrangements placed on tables, shelves, and hanging from the ceiling. Additionally, to enhance the sensory experience, smoke machines were installed to release the scent of freshly baked bread, evoking a traditional bakery and sparking visitors' curiosity.
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